Media Quotes

[SPF Precut Lumber] is making
a difference in people’s lives.”

— CHRISTY CLARK
Premier of British Columbia, BC Export Awards 2011, October 28, 2011

“SPF Precut Lumber, which enjoys a majority market share of British Columbia (BC) lumber shipped to the Middle East also demonstrated its market leadership by hosting the first Canadian lumber grading seminar ever held in the Gulf region.”
— KHALEEJ TIMES April 10, 2013

“[SPF Precut Lumber] proves you don’t need the latest and greatest technology to survive today’s market crunch, just razor-sharp marketing skills and a willingness to think outside the box.”
— CANADIAN WOOD PRODUCTS March / April 2009

“On the way up in his climb to success, [Muhammad] Amir did lose his footing a few times, but he never stopped reaching for that next toehold... Muhammad
wasn’t prepared to go down without a fight. Neither was Shaheen [Zafar].”
— THE CANADIAN IMMIGRANT MAGAZINE February 2005

“SPF Precut has played a pivotal role in developing market recognition of Sinclar Group products in the geographic area they serve.“
— GREG STEWART, SINCLAR GROUP PRESIDENT, SINCLAR GROUP
Media Release, November 20, 2010

“SPF Precut Lumber uses a customer-centric approach in creating new markets.”
— 20/20 MAGAZINE November/December 2010

“SPF Precut Lumber is the province’s largest exporter of wood products to the Middle East.”
— THE VANCOUVER SUN March 15, 2013

“SPF Precut Lumber is truly an ambassador for British Columbian softwood lumber… Companies like SPF Precut Lumber support and enhance our government’s efforts to diversify and expand trade and to promote our great products to the rest of the world. This is one of our most important industries and companies like SPF Precut Lumber ensure this sector will remain robust, prosperous, and globally competitive for years to come.”
— JANE THORNTHWAITE, BC MLA NORTH VANCOUVER-SEYMOUR
Private Members’ Statements: “Celebrating Local Success in Diversifying Trade”,
Legislative Assembly (Parliament) of British Columbia, July 20, 2015

“SPF Precut has taken a different approach to selling lumber.”
— HSBC BUSINESS WITHOUT BORDERS May 10, 2011

“Whatever [Muhammad Amir] is doing, it’s working.”
— BC BUSINESS October 2011

“With unrelenting perseverance, Muhammad Amir has triumphed over adversity.”
— ERNST & YOUNG ENTREPRENEUR OF THE YEAR 2011 CEREMONY
October 5, 2011